Want to maximize your device’s potential while increasing your clinic’s profit? Daavlin has compiled a series of helpful tips that will maximize your revenue potential while still providing effective treatments to your patients.
Convenience is the key when it comes to repeat treatments. Make sure your office hours reflect that of your primary patient demographic so you can minimize any scheduling conflicts; if a patient finds their treatments to be an inconvenience to their daily schedule, they are less inclined to return, resulting in lost revenue for your clinic.
Bonus Tip: Make treatment scheduling relaxed and not confined to a specific time frame. Some clinics offer walk-in treatments so that their patients can still adhere to their treatment protocol but have the option to do it at a time that best fits their schedule. Again, convenience is key, and making sure your patients can get in and out is vital; depending on your patient list, a second full-body cabinet may be beneficial. Fortunately, Daavlin has designed the NeoLux and SmartTouch to work in a multi-unit setup, so all of your treatments and patient records are recorded and you can rest assured knowing your patients are adhering to the protocol you set in place.
Getting patients immediately started with their phototherapy treatments and integrated into a phototherapy routine can be one of the most beneficial ways to help retain patients; some clinics even offer same-day consultations and treatments.
A patient is more likely to return, and adhere, to their treatment protocol if the treatment process begins immediately after their initial consultation. Thus, resulting in repeat visits to the clinic and maximum revenue opportunity.
With phototherapy, it is not uncommon to see patients begin their assigned regimen and then abruptly stop treatments. Sometimes, this change is due to circumstances beyond the patient’s control but for some situations, it can be as simple as needing to adjust the treatment schedule to a time, or day, that better suits the patient.
Daavlin recommends scheduling a patient audit every quarter to see which of your patients have fallen off of their assigned schedule, then, reach out to that patient to better understand the reasons why they have discontinued treatment; this allows your clinic to uncover possible workarounds to get them back in the office and back on course.
To some patients, phototherapy can seem daunting or overwhelming at first, but you can help alleviate that anxiety by creating an atmosphere that is welcoming and makes the patient want to return to their treatments.
Achieving the goal of a relaxing environment can be as easy as adding calming overhead music, widescreen TVs with peaceful imagery, or mild aromatherapy; anyone of these ideas is a great first step in creating a space that feels inviting.
Bonus Tip: Communication
As your patients are leaving, ask them how their treatments went and if their surroundings made them feel at ease. This direct feedback can be the biggest aid in knowing what it takes to convert a possible one-time patient into a full-time patient.
Many clinics see the value in adding a second unit to their practice, whether that is a hand and foot device such as Daavlin’s M-Series, or the NeoLux, a full-body cabinet, for maximum patient throughput. Having a second phototherapy unit can help alleviate the potential for extended patient wait times due to device occupancy, and in turn, will help prevent patient frustration and potential cancellations.
Bonus Tip: SmartTouch Networking
With Daavlin’s SmartTouch technology, clinics have the ability to control multiple devices with one singular pc. This propriety software has the ability to track patient treatments and progress across multiple machines, allowing doctors to safely and accurately monitor patient progress.
